Thin Film Electronics ASA has announced Skanem Group as a qualified label conversion partner for its NFC SpeedTap and OpenSense tags. Thinfilm’s NFC tags fully integrate with its CNECT cloud-based platform, enabling brands to connect directly with consumers through interactive products – all with the tap of a smartphone.

To achieve qualified status as a Thinfilm partner, Skanem completed a comprehensive evaluation program during which the company demonstrated its ability to establish and automate key production processes. Skanem also consistently met designated standards related to manufacturing flow, tag application, process control, in-line testing/discrimination, product quality, production yield, and transfer/security.

Headquartered in Stavanger, Norway, Skanem is one of Europe’s largest producers of self-adhesive labels, with 13 production sites in nine countries throughout Europe, Asia, and Africa. The company serves brands of all sizes across a range of industries, including food, beverage, personal care, homecare, automotive, industrial, and pharmaceuticals. Skanem’s current customers include both large multinational groups as well as smaller companies.

“Skanem prides itself on delivering value to our customers through continuous improvement and innovation,” said Maryne Lemvik, Executive Vice President Product & Business Development for Skanem. “With this partnership, Skanem offers its customers the best in NFC-enabled smart labels, which add immense value through more effective promotion, protection, and tracking functionality. We are eager to introduce Thinfilm’s NFC solutions to our customer base.”

As a qualified Thinfilm partner, Skanem is able to facilitate the delivery of custom smart label solutions to its customers that feature Thinfilm’s NFC tags and technology, integrated software, conversion services, label design, and printing.

The addition of Skanem to its partner ecosystem effectively extends Thinfilm’s reach in European and Asian markets. It also enables Thinfilm to further improve the services and support it provides to existing and future customers.

“Customized solutions and a strong customer focus have positioned Skanem as a leader in the packaging industry for more than a century,” says Davor Sutija, CEO of Thinfilm. “We are delighted to partner with them and look forward to collaborating in the months and years to come.”